From his career in high-end retail and visual merchandising, Christian Rizzi has gained a profound experience in international luxury brands such as Malo, Agnona, Valextra and Ballantyne Cashmere, living and working in London, New York and Milan.

For Malo, he moved to New York City and managed every aspect of retail sales and window displays across the United States.

After six years in the United States, Christian moved back to Milan and worked as the right hand man for the creative director Massimo Alba, who was responsible for revolutionizing brands such as Agnona and Ballantyne Cashmere. By then, Christian had developed many international contacts and decided to go freelance, using all his creative knowledge and passion to develop different fields from fashion to high-end home decoration for prestigious Italian global brands.